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July 07, 2022
60 Mins
William J. Rothwell & Jamie Campbell & Phillip L. Ealy
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According to research conducted by Glassdoor, 69% of executives rate diversity and inclusion as an important issue. Harvard Business Review reports that 78% of employees who responded to a Harvard Business Review study said they work at organizations that lack diversity in leadership positions. Gallup found that 45% of American workers experienced discrimination and/or harassment in the past year. 76% of U.S. companies have no diversity goals.
 
An in-house diversity, equity and inclusion (DEI) program can help an organization establish and achieve DEI goals on a continuing basis. But launching a DEI program is a major corporate culture change effort. About 70% of corporate culture change efforts fail. This webinar describes a step-by-step approach to launch a successful and sustainable DEI program.

Webinar Objectives

  • After attending you can define what terms like “diversity” mean
  • After attending you can describe various approaches to launching a diversity change program
  • After attending you will know why most diversity change efforts fail—and how to avoid the common mistakes
  • After attending you can discuss a practical way to launch a DEI program

Webinar Agenda

Many diversity, equity, and inclusion programs are launched by organizations that wish to be responsive to community feelings and to customer expectations. But about 70 percent of those programs fail to be successful. Learn how to make a program successful in this brief but dynamic program.

Webinar Highlights

  • Introduction   
  • What Does Diversity, Equity, and Inclusion (DEI) Mean? 
    • Defining the terms
    • Why are terms important?
    • Why is DEI important to organizations?
    • What are facts and figures about DEI?
    • Why should individuals care about DEI?
    • How can defining the terms in your organization help to uncover needs?
  • What Models of Change Apply to DEI? 
    • Defining what is meant by change models and why they are important
    • Reviewing why most change efforts fail in organizations
    • Top-down approaches to change: Using a standard model and a compliance mentality
    • Bottom-up approaches to change: Leveraging what people think the problems and the solutions are
    • Using a strengths-based approach to launching programs
  • How Can a DEI Program Be Launched in an Organization? 
    • A step-by-step model to launch DEI using a special DEI model: Bottom Up change
    • A case description of how to apply the model
  • What Future Trends Will Affect DEI?
  • Summary and Final Questions and Answers
    • Summary
    • Final Questions and Answers

Who Should Attend

  • Business owners
  • VPs of Human Resources
  • HR managers
  • Operating managers
  • Diversity officers in organizations in any industry—and especially newly-appointed diversity officers who are setting up a new diversity program inside a company or other organization

 

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William J. Rothwell

SPHR, SHRM-SCP, CPLP Fellow is a Professor in the Masters of Professional Studies in Organization Development and Change program and also in the Ph.D. program of Workforce Education and Development at The Pennsylvania State University. He is also President of his own consulting firm, Rothwell & Associates, and has authored, co-authored, edited, or coedited 127 books since 1987. His recent books since 2017 include Organization Development (OD) Interventions: Executing Effective Organizational Change (Routledge, 2021); Virtual Group Coaching: Process Consultation Reimagined (Routledge, 2021); The Essential HR Guide for Small Business and Start-Ups (Society for Human Resource Management,...

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Jamie Campbell

Jamie Campbell

Dr. James Robinson Equal Opportunity Award recipient Black Graduate Student 2022 Achievement Award recipient Consultant to non-profit organizations and corporations Ph.D. candidate with research in best diversity practices in the workplace

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Phillip L. Ealy

Phillip L. Ealy

Retired US Army Published book: Rethinking diversity, equity, and inclusion: A step-by-step guide for facilitating effective change Ph.D. candidate within Workforce Education and Development with a specialization in Human Resource Management and Organization Development

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